Raishma X Breast Cancer Now
Raishma, the renowned fashion brand known for its ‘Made to Treasure’ designs, has embarked on a collaboration with Breast Cancer Now, a leading charity organisation dedicated to researching and supporting those with breast cancer. "During the next year, we pledge to raise £10,000 by giving 10% of our sales from a selection of our most popular dresses."
By aligning our brand with Breast Cancer Now, Raishma aims to harness the power of fashion to drive change and awareness, encouraging both empowerment and unity in the fight against this disease.
In a show of solidarity, our “Think Pink X Raishma” campaign featured a photoshoot, showcasing six inspirational women affected by breast cancer. Christine Hyde, Dalia Ismail, Angela Jones, Kam Maan, Sue Westgate and Michelle Heaton joined forces, stunning in pink Raishma gowns, to raise breast cancer awareness. Exhibiting that any woman, at any age, can be affected. Shot by renowned photographer Sanjay Jogia, with a personal connection to the cause after losing his mother to breast cancer.
Themed ‘Still Me’, the photoshoot was a true testament to resilience in trying times. Alongside their beautiful beaded Raishma gowns, each woman received a full ‘make-over’ from Gini Bhogal. Aiming to empower all women affected by breast cancer and truly show that, no matter what, everyone deserves to feel beautiful and confident.
Our Breast Cancer Now collection features 17 dresses that we hope will make you feel just as special and prove the power fashion can wield. Put on your pretty pink armour and remember how fabulous you are.
10% of the purchase price from the sale of each Raishma Dress within the collection will be given to Breast Cancer Now a charity registered in England and Wales (No. 1160558), Scotland (SC045584) and Isle of Man (No. 1200).
